Marketing Academy
Why does your physical therapy practice need content marketing?
Physical therapy is a health care field that’s set to grow significantly during the next few years. The U.S. Bureau of Labor Statistics projects that this field will grow by 18% between 2019 and 2029. This growth is good for patients because it means there will be...
How many SEO keywords should I use for high-ranking content?
As with other questions related to search engine optimization (SEO), the bottom-line answer isn’t very satisfying. The answer is, it depends. However, in general, a piece of SEO content should contain at least one keyword or phrase. It should also contain several...
Marketing health care to women: 10 tips to supercharge your practice’s results
Your health care practice is determined to do a better job of marketing health care to women. And that’s a noble goal. However, it’s not as easy as it first appears, especially if you don’t have much health care marketing experience. Fortunately, there are tips you...
4 content marketing tips to help you plan for a new year
Your business has seen a measurable increase in leads coming in from your content marketing campaigns this year. Now, it’s time to use this success as the foundation for next year’s growth. Yet you’re not sure what to prioritize in Q4 in order to boost your chances of...
3 positive effects SEO can have for a small business in Tampa, FL
Your small business in Tampa, Florida, survived the pandemic. It’s surviving the current inflation spike and hurricanes, too. However, you’re ready to take steps to push your business beyond mere survival and into a state of consistent, measurable growth. If all that...
